“Brazilian hair is unprocessed hair. It’s coming from an donator’s head,” James said. “people don’t know the detail of their human hair weave, All of the hair from Brazilian to the Cambodian to the Peruvian, it’s just a another name of virgin hair. So now it’s taking Virgin hair and processing it and giving it that texture.”
“You always have to think about where the human hair is coming from. I want the highest quality of processed hair,” James said.
When it comes to selecting the best quality, Beauty forever takes pride in personally handpicking the hair himself. His protocol includes examination of the weft, making sure the strands have uniformity and that they are coming from one head and not multiple sources.